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Role description:
This intern role is to support Guest Marketing Manger of Greater China on project management and campaign development. This role will also be liaison with hotels in/outside China, Global mkt team and agencies to ensure a smooth project delivery.
Detailed potential task list
• Assisting project manager in briefing & reviewing agency output on projects
• Participate in the ideation
• Reviewing and providing detailed feedback on: Layout and visuals
- Copy proofing and updating
- Surveying and QCing merchandising assets and pieces, press check
- Onsite inspection of merchandising setup
• Sourcing images and information for campaign reference
• Competitor review and research
• Support project manager in following up with stakeholders for information or assets
• Campaign timeline management
• Building training material with the guidance of the project manager
• Marketing administrative tasks such as:
- Translation (EN to CH) of internal training materials, hotel communication
- Setup meetings and appointments with stakeholders
- Trafficking proofs, QCing, asset collecting
- Documentation filing and processing
- Meeting minutes and action points
Requirement:
- Marketing or advertising background and knowledge
- Good command of MS Office and proficient in English
- Experience in hospitality or travelling industry is a plus
Please send your resume to michaeljj.zhang@ihg.com, application valid till March 20th, 2014 |
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